fenbury designed The House of Campbell’s as an adaptable, modular brand experience that unified the Campbell’s family of brands under one roof. Designed to evolve across activations, it created a consistent, evergreen destination while allowing each experience to be uniquely tailored.
Rooted in the belief that food is love, the concept was inspired by connection — a place where family and friends gather, traditions are shared, and lasting memories are made. More than a physical structure, The House of Campbell’s became an enduring experiential footprint, bringing the Campbell’s family of brands together under one roof.
A festival experience defined by raw, tactile design. Guests enjoy interactive cooking demonstrations set against wood-textured backdrops, custom tableware, and striking art installations and decor crafted entirely from raw ingredients and products.
Designed for America’s largest Oktoberfest celebration. Check out the attention to detail — pretzels, wheat, and barley to pair with the experience.
An interactive Cincinnati Bengals game day experience at Paycor Stadium, featuring custom 2025-themed graphics designed to keep the stadium’s energy electric.